Anyone who has been conscious for the past decade is aware of the parasocial relationship between brands and content creators. The fashion and beauty space, in particular, is dominated by brands ...
Have you ever scrolled social media, saw young creators sharing their PR unboxings and thought: Dang, I want that for me, but I don’t know where to begin? If the answer is yes, then I’ve got good news ...
Soon-to-be mom Alexandra Yaeger of Pennsylvania harnessed the power of social media to surprise her mother-in-law, Yvonne Breyer, with a very special family announcement. "I couldn’t decide how to ...
As influencers who were new to New York City, Antoni Bumba and her former roommate spent time last year trying to strengthen their relationships with brands. The creators, who had already built ...
Tarte Cosmetics' PR packages are going viral after some influencers received Hermès bracelets and others received snacks Athena Sobhan is a Digital News Writer at PEOPLE since 2024. Her work has ...
TORONTO--(BUSINESS WIRE)--Since its inception in 2001, Elevator Communications Inc. (ELEVATOR) has developed and implemented powerful, creative public relations strategies for companies looking to ...
LEHI, Utah--(BUSINESS WIRE)--Maloy PR today announced it would temporarily offer discounted public relations programs for businesses working through the economic impact of Coronavirus. The packages – ...
Duyen (@ilovefriedchikn) is a TikToker known for her fast food reviews. Likely as a result of some of these videos, Burger King opted to send her a peculiar PR package, which she showcased in a video ...