This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

The company behind Huggies is wading into the messy debate over when to start toilet training. Kimberly-Clark (NYSE:KMB) has benefitted as more parents opt for Huggies Pull-Ups disposable training ...

Only new PULL-UPS(R) Training Pants with Cool Alert(TM) have a special coolness zone inside of the pant that helps toddlers feel cool within seconds of becoming wet to help them learn to stay dry. Any ...

PRINCE GEORGE'S COUNTY, Md. — Eunique Jones Gibson took five words, Because of Them, We Can, and built a living shrine to celebrate Black excellence from the past, present and future. The Prince ...

CINCINNATI--(BUSINESS WIRE)--Parents look forward to celebrating many milestones with their babies, but potty training is one milestone that can feel more like a challenge, leaving parents and kids ...

A new mobile application from Kimberly-Clark?s Pull-Ups Training Pants leverages mobile games featuring Disney characters and augmented reality to help moms and children stay motivated throughout the ...

Pull-Ups on Monday (Dec. 16) announced a campaign that represents a marketing relaunch for the brand of training pants marketed by Kimberly-Clark. The effort stars two anthropomorphic characters — the ...