Explore the fundamentals of digital marketing, including its key types and channels like SEO, social media, and more. Learn how these techniques can enhance your online presence and drive sales.

I've spent the last decade of my career building tools to promote privacy and safety in products like WhatsApp, Facebook, Meetup and more. In that time, I have seen a proliferation of online ...

In the past couple of decades, a dynamic shift has swept across industries: multi-sided platform marketplaces. Think of Airbnb, Uber, or Coursera—disruptors that rattled the foundations of ...

Staring at your content calendar with dread because you need to create more content? You’re not alone. But what if you could triple your content output without tripling your workload? That’s exactly ...

Cloud-native integration platform examples are built for modern cloud setups. They use things like microservices and APIs to ...

In 2023, four of the five most globally valuable companies are based on a platform business model linked to online business activities, creating digital communities and marketplaces. These allow ...

In 1960, E Jerome McCarthy introduced the 4 P's of marketing: product, promotion, placement and price. This model has been widely adopted and taught in Marketing 101 classes as a fundamental framework ...

As nuclear operators face increasing demands for agility, safety, and cost control, the industry is under pressure to modernize how data is used across the asset lifecycle. Real-time operational ...

Government departments across South Africa are increasingly relying on digital tools to evaluate public programmes and ...

Francesco Bailo have received funding from the Facebook (now Meta) and the Australian Department of Defence. Digital platforms have become the essential infrastructure of modern life. They power ...