What will shape enterprise data in 2026? We look at insights from Bloomberg’s Enterprise Data & Tech Summit in London on ...

Apurva Wadodkar, Sr. Director Data & AI at TI Automotive, is a data science leader driving strategic, people-first innovation at scale. Over the last two decades, I have had the chance to roll up my ...

In today's data-driven world, businesses face the challenge of managing vast amounts of information. Data warehousing has become a key solution as it allows organizations to store, access, and analyze ...

Businesses are racing to harness sprawling data across multiple cloud platforms. Ashitosh Chitnis stands at the forefront of this movement—an architect of scalable, enterprise-grade data solutions ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

The race toward AI is revealing a plethora of much-needed optimizations at the architectural level—and upgraded data management strategies are taking center spotlight. Experts from Snowflake and ...

Privacy-first approach. Prioritizing privacy-first practices and compliance with privacy regulations creates consumer trust and enables better, more ethical data use ...

Here are five practical success strategies to help businesses become truly data-driven by focusing on strategy, culture and simplicity over technology. Start with strategy, not tech, to become truly ...

In the context of B2B marketing, demand intelligence is a consolidation of data from various sources filtered through an actionable lens to provide critical insights. This data can be utilized to ...

Ultimately, we are shifting to an environment where success lies in anticipating what customers want before they ask for it.

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...