Along with GI Joes, Slinkies and Sea Monkeys, View-Masters are probably one of the most-remembered childhood products of the past few generations. Even if you yourself never got the chance to flip ...

Just like the retro toy it’s modeled after, the circular reels contain your shrunken snapshots on photographic film. Each reel contains seven photos on 14 slides—one photo for each eye, for maximum ...

Believe it or not, you won't actually need a View-Master to view the content Google is presenting this week. The View-Master device is just a box with a magnetic switch – just like Google Cardboard.

With a little help from Google, Mattel took its iconic View-Master into the 21st century. That said, this isn't the first time the stereoscopic sightseer has welcomed change. In fact, since being born ...

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No matter your age, there’s a good chance that a View-Master was lying around either your bedroom or a friend’s. The iconic red goggles are the perfect childhood diversion—cheap and briefly amusing.

Sony Pictures and Masters of the Universe producer Escape Artists are developing a live-action film based on another Mattel toy line: View-Master, the 3D image reel viewer that was first introduced in ...

FOR THE UNINITIATED attempting to use Instagram’s “Reels” tool can feel a bit like learning how to ride a bike—on a tightrope, wearing a parakeet on your head, while everyone you know tunes in to ...

The Barbie Movie was a massive success for Mattel. As well as bringing the toy maker a windfall in its share of box office revenue plus intellectual property payments, Greta Gerwig's film helped keep ...

NEW YORK — The iconic View-Master stereoscopic photo viewer you had as a kid is catching up to the digital age. Mattel is teaming up with Google on an upcoming virtual reality-based View-Master that ...

Well before the digital age – before smartphones and tablets became the predominant means of looking at photographs, and before virtual reality headsets such as the Oculus Rift were invented – kids ...

Before there was Oculus Rift and Cardboard, there was View-Master. Children who grew up in the analog era will have special memories of this stereoscopic viewer and its accompanying cardboard disks ...