McCann Worldgroup’s Detroit-based dedicated Chevrolet advertising agency has hired a Saatchi & Saatchi executive — who has experience with Toyota — as its new global chief creative officer. Fabio ...

We recently told you that Chevrolet is kicking off a brand-new marketing campaign that centers around electric vehicles. In order to get plenty of eyes on the new ads, General Motors has chosen to run ...

As more and more automotive brands push forward with a future geared toward electric vehicles, advertising may become key. General Motors has never shied away from big ad campaigns, and it's likely to ...

Stream San Diego News for free, 24/7, wherever you are with NBC 7. The 60-second ad, called "New Generation," aired during the first quarter of the game without the General Motors brand releasing any ...

This year’s Super Bowl marked Chevrolet’s return to the Big Game after seven years of hiatus with the hit ad “New Generation.” The 60-second commercial recreates the opening scene from The Sopranos TV ...