Cold-water bathing is a beloved Swedish wellness ritual — and at these hotels, taking the plunge is an essential part of the stay. Michelle Tchea is a 5-time award-winning and bestselling author ...

A cheeky new ad campaign claims that visiting the Nordic nation and embracing Swedish culture can improve your wellbeing – ...

At a hotel known as Arctic Bath deep in Swedish Lapland, natural beauty, cold weather, and all-encompassing silence are key design elements. Consider a trip to this magical destination if you're ...

Sweden has launched a novel tourist campaign that urges boosting mind and body by traveling there, yet some are already ...

Leave your troubles behind in one of the world’s ‘happiest countries’. It may be just what the doctor orders.View on euronews ...

The floating structure with a cold plunge pool at its center went viral before it even opened. But does it live up to the hype? Welcome to One Night In, a series about staying in the most unparalleled ...

From Finnish saunas to Korean ice tubs, these spas specialize in the practice of alternating between intense heat and intense cold. In Swedish Lapland, a guest at the Arctic Bath hotel and spa ...

Join Fanny on the exhilarating journey of the "Ice Bath Challenge" in the icy realms of Sweden! Watch as she carves a hole in a frozen lake and takes on this extreme test of endurance and mental ...

A Frome swimmer is making waves internationally as he sets his sights on joining the Swedish national team and competing ...