In light of new priorities – largely driven by forces like COVID-19, climate change and geopolitical unrest – the consumer lens of the wellness category has become more sophisticated, with lines ...

The Laundress, an eco-friendly laundry brand that aims to luxuriate household chores, is putting an aromatherapeutic spin on its bestsellers in partnership with the U.K.-based brand Aromatherapy ...

ONE of our favourite selfcare and beauty brands, Aromatherapy Associates has launched a new homecare collection. As we continue to spend more time at home as lockdown restriction lift, g it’s ...

Aromatherapy Associates has taken the title of World’s Best Aromatherapy Brand at the World Spa Awards, with voters recognising it as the best in the business. Here Breaking Travel News speaks to Anna ...

It's the first time the brand has retained a PR agency in Hong Kong Hong Kong beauty and wellbeing company Aromatherapy Associates has hired PRIME as its first agency of record. The company offers a ...

What’s a simple way we can incorporate aromatherapy into our lives? Mentally, I couldn’t survive without it. Try a quick inhalation of frankincense essential oil to calm you down or clear your head.

Boots is reportedly seeking to put its Aromatherapy Associates brand up for auction. The health and beauty retailer is preparing to sound out potential bidders for the self-care brand as it faces a ...

Anyone who's ever felt soothed, revived or uplifted by one of Aromatherapy Associates' therapeutic essential oil blends knows the power of these concoctions. The lady behind them, Geraldine Howard, is ...

Aromatherapy Associates counted Princess Diana among its first clients. Now in over 45 countries, Emma Sinclair talks to co-founder Geraldine Howard about how she helped grow the essential oils ...