American Eagle shares jump as Sydney Sweeney campaign prompts outlook boost

American Eagle raised its fourth-quarter outlook, forecasting comparable sales growth to be between 8 and 9 per cent, while ...
Investor's Business Daily on MSN

American Eagle Beat, Outlook Fueled By Strong Demand, Holiday Momentum

American Eagle stock was set to jump out of a buy zone following its third-quarter earnings report late Tuesday.
The New York Times

American Eagle Sales Fall Slightly After Sydney Sweeney Ad

The second quarter ended nine days after the ad was released, leaving little time to see the full impact of the campaign. By Hannah Ziegler In an earnings call this week, American Eagle executives ...
Marketing Dive

American Eagle’s celebrity-led marketing turns sales growth positive

While collaborations with names like Sydney Sweeney helped boost denim, sister brand Aerie delivered far stronger sales ...
Variety

American Eagle Credits Controversial Sydney Sweeney ‘Great Jeans’ Campaign With Boosting Sales and Brand Awareness

Clothing retailer American Eagle is thrilled with the results of its “Sydney Sweeney has great jeans” marketing campaign — which became part of the national political conversation — and says it’s ...

American Eagle Lifts Annual Sales Forecast on Marketing-Driven Holiday Demand

Dec 2 (Reuters) - American Eagle Outfitters raised its annual comparable sales forecast on Tuesday, betting on marketing-driven demand for its apparel and accessories during the holiday season, ...