I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...

LEGO is reinventing the brick and you could be one of the first shoppers to experience the next evolution. LEGO SMART Play will officially go live on Sunday, March 1, but you can already preorder the ...

LAFAYETTE, LA. (KLFY) — The Lafayette Brick Convention is returning to Lafayette for LEGO lovers of all ages. From July 18-19 ...

Add Yahoo as a preferred source to see more of our stories on Google. A new store is opening downtown, and it's dedicated to a product that everyone knows and loves to build. Rainbow Bricks sells Lego ...

Prepare for a block party with these superb sets coming soon from Lego – and the best of what’s already arrived in recent ...

To help introduce SMART Play, its new interactive building bricks, Lego is bringing in the big lightsabers. The company has hired actor Mark Hamill, famous for his Luke Skywalker role in the "Star ...

Today I'm not a CNET journalist. Today I'm a Pokemon trainer. Under a railway arch in London, just down the road from where the CNET UK team used to play Pokemon Go on our lunch breaks in 2016, I'm ...

Bricks & Minifigs gives retired LEGO sets a second life while creating a welcoming space for collectors and families alike.