If you follow fashion creators on TikTok, you may have seen videos dedicated to #Clowncore. As the name suggests, the aesthetic is inspired by attire traditionally worn by clowns — think: balloon ...

Remember when slicked-back buns, glass-like skin and barely-there makeup were everywhere? The clean girl aesthetic—though not without controversy—had its moment. But lately, a new look has taken over ...

Women and girls have been competing with unrealistic beauty standards their whole lives. Throughout my 18 years of life, I’ve seen many trends rise, fall, then slowly disappear. This year, many women ...