Cobalt Keys LLC, an email marketing firm, is one of the only organizations in existence to be a certified partner with both ...

Elon Musk, CEO of X unveiled the platform's advanced advertising technology, which he claims has significantly improved ...

From mismanaging organic reach to letting AI dilute their brand voice, this article explores the key mistakes companies must ...

New AI advertising service provider announces open access to all users, enabling AI integration with traditional advertising ...

NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

The development and rollout of RaceTrac's next-gen mobile app is an example of the two departments working together. While acknowledging that transformation is a word that's said a lot at industry ...

Silverback AI Chatbot has announced an update to its AI Agents framework, extending the platform’s ability to support ...

Netflix struck a deal allowing advertisers to buy Netflix’s ad space through Amazon’s advertising technology platform. Netflix competes with Amazon’s Prime Video for viewers and ad dollars, but the ...

Alphabet Inc.’s Google was sued by advertising exchange PubMatic Inc., which is seeking billions of dollars over its claim ...

LONDON--(BUSINESS WIRE)--At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today announced it has acquired the Tumri advertising technology (also ...