Model Bella Hadid is responding after a recent Adidas ad campaign featuring her faced backlash. The German sportswear brand pulled ads for its SL 72 sneakers after receiving significant backlash ...

Some complainants told the ASA that the ads "objectified women" and reduced them to body parts. Adidas had released the ads to highlight the diversity of breasts and promote its sports bra range. The ...

What Is Return On Capital Employed (ROCE)? For those who don't know, ROCE is a measure of a company's yearly pre-tax profit (its return), relative to the capital employed in the business. Analysts use ...

Bella Hadid has spoken out about her involvement in Adidas’ controversial Munich Olympics-themed ad that sparked outrage. On Monday, the model and activist posted a message to her Instagram Story, ...

NBA fans are calling out Stephen Curry's new sneaker ad for its similarities to Anthony Edwards' adidas commercial.

Adidas is facing backlash and the threat of boycotts in response to its latest Impossible Is Nothing campaign honoring women in sports. The sportswear brand debuted The I'mPossible film series on ...

An image featuring women’s bare breasts has been banned in the United Kingdom following several complaints alleging the images cause “widespread offense” and are inappropriate for children. In ...

Pablo Picasso said, “good artists borrow, great artists steal." But the painter never discussed artists stealing from themselves. Adidas has given the world many great marketing campaigns over the ...

On the heels of his headlining performance at Coachella last week along with the recent release of his much-hyped indie flick “Guava Island,” co-starring alongside Rihanna, the ubiquitous actor-writer ...

Sportswear brand Adidas dropped an ad on its social media that sparked an internet stir. Apparel brand Adidas created a social media stir Wednesday with a new ad for its sports bras, but the company ...

NEW YORK (Billboard) - In the summer of 1986, hip-hop pioneers Run-D.M.C. played a show at Madison Square Garden in New York, riding high on the success of their single "My Adidas" and their third ...

Adidas has toughened its payment terms for some ad agencies. It's calling for some agencies to pay back more than 10% of the money they make from Adidas. Some agency execs said the practice is unusual ...