Campaign Asia - Advertising, Marketing, Media, Digital, PR News …
WEBSep 26, 2024 · Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership. …
Asia's Top 1000 Brands 2021 | Marketing - Campaign Asia
WEBJul 19, 2021 · Here it is: the release of the results of our eagerly anticipated in-depth study, produced by Campaign Asia-Pacific in partnership with NielsenIQ, now in its 18th year.. Asia's Top 1000 Brands is a survey of consumer opinions across 14 markets in Asia-Pacific, assessing brand preference in 15 product/service categories. It is a fascinating temperature gauge, showing which brands are succeeding ...
September APAC advertiser of the month: Apple - Campaign Asia
WEBIn Singapore, the arrival of Apple's first AI-enabled smartphone caused a surge in advertising awareness, registering a 9.3 percentage point increase in just one month. YouGov BrandIndex data reveals a dramatic climb from 34.5% on August 27th to 43.7% by September 25th, indicating the launch event's powerful reach.
Advertising, Marketing, Media, Digital, PR News & more
WEBAug 19, 2024 · PARTNER CONTENT. PROMOTED. Jul 23, 2024. Campaign Asia reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region.
Campaign Global Agency of the Year Awards: Winners revealed
WEBMay 17, 2023 · The results of the Campaign's Global Agency of the Year 2022 awards across 33 categories are in. 18 Asia-Pacific agencies made quite a splash with wins like New Zealand's Special swiping a gold and a silver (Auckland) in the Creative Agency and Creative Independent Agency categories, beating hot competition from two Australian shops: Thinkerbell and Howatson+Company.
PR Awards Asia 2022: Winners revealed | PR - Campaign Asia
WEBJun 7, 2022 · On this 21st anniversary edition of the PR Awards Asia, Campaign Asia-Pacific and PRWeek Asia announce the full list of winners.See below for the full winners list across all categories, or view the list on the official website.. The Grand Prix award for Campaign of the Year went to ‘REmemory’ by Ogilvy Taiwan which also scored Gold awards for the Cause-Related Public Awareness and Non ...
Pinterest unveils AI-fueled ad tools | News | Campaign Asia
WEBAug 9, 2023 · Pinterest claims advertisers that used Promotions had a 12.7% increase in conversions compared to ads that did not. Generative AI could add up to $4.4 trillion in annual global productivity, according to McKinsey. With the help of GenAI, McKinsey predicts marketing productivity could increase between 5-15% of total marketing spend.
MediaSense becomes Campaign's independent auditors for all …
WEBSep 27, 2024 · The 2024 Campaign Asia-Pacific’s Agency of the Year Awards is still accepting entries from advertising agencies and brand owners across the APAC regions, which include Southeast Asia, Australia/New Zealand, Greater …
The year's most-read Campaign articles
WEBDec 22, 2021 · Nike, Adidas, Burberry, Uniqlo ensnared in Xinjiang cotton controversy 7. Publicis to let employees work abroad for six weeks every year 8. Lululemon launches 'largest ever' global brand campaign 9. Publicis overtakes rivals to be world’s most valuable agency group 10. The top 10 most visited Southeast Asia ecommerce sites.
Agency Report Cards 2022: We grade 30 APAC networks
WEBMay 26, 2023. Agency Report Cards 2022: We grade 30 APAC networks. Campaign Asia-Pacific presents its 20th annual evaluation of APAC agency networks based on their 2022 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership. 00Facebook0Tweet00. Welcome to Campaign Asia-Pacific ’s annual ...